Business and Professional Communication PDF
By:Kory Floyd,Peter W. Cardon
Published on 2019-02-28 by
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Students preparing to succeed in today's workplace require solid training in communication skills and principles, as well as experience applying them in realistic professional contexts. In Business and Professional Communication, Kory Floyd and Peter Cardon incorporate substantial business-world experience throughout the text's principles, examples and activities. They ensure that the theories, concepts, and skills most relevant to the communication discipline are fully represented. The result is a program that helps students understand and apply communication skills in both their personal and professional lives. The 'People First' feature presents students with realistic scenarios that are sensitive, discomforting, or tricky to manage. It then teaches students how to navigate those situations effectively. This gives students concrete skills for preserving relationships with others as they encounter these difficult conversations. Unique to the market, this text includes a dedicated chapter focused on perspective-taking: covering the processes of person-perception; common perceptual errors; the self-serving bias and the fundamental attribution error; the self-concept; and the processes of image management. This equips students to understand and pay attention to the perspectives of others. Business and Professional Communication also includes a dedicated chapter focused on career communication, encouraging students to engage in networking and to consider the priorities and points of view of others as they seek employment and begin to interact professionally.
This Book was ranked at 3 by Google Books for keyword Business Professional's Biographies.
Book ID of Business and Professional Communication's Books is 8spwwAEACAAJ, Book which was written byKory Floyd,Peter W. Cardonhave ETAG "rWcADnO8ZL4"
Book which was published by since 2019-02-28 have ISBNs, ISBN 13 Code is 9781260547955 and ISBN 10 Code is 1260547957
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Book which have "402 Pages" is Printed at BOOK under CategoryBusiness communication
Book was written in en
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